1. Offer an incentive for guests to check in on FourSquare. Free 24 hour Wi-Fi access, perhaps? 2. Everyone loves contests and photos, so have a photo contest. Winner gets a free room upgrade? 3. Make it beneficial for guests to check in using Facebook Places. How about discounted Wi-Fi access? 4. Host a TweetUp or #tWINEup. Maybe a great opportunity to partner with the hotel bar or with a neighborhood restaurant? 5. Run a sweepstakes. A great way to grow your online following & build your mailing list… what’s the coolest giveaway package you can imagine? 6. Utilize your mailing list. Wouldn’t your customers want access to exclusive offers so they...
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